DESIGNED TO PERPETUITY
The primary idea was to show the timeless aspect of a Ray-Ban.
By comparing their most iconic model to an all time icon of art ; David by Michel-Ange, I would enhance the feeling of intemporality that both of these share.
Applying representations of the technics used sculpting a statue would give the audience an expertise feeling. Approaching the sound design part, the goal was to point the intemporal aspect even more by giving this resistant vibe using earthquakes and rocks sounds.
[This is a repost]
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Styleframes
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R&D
Simulation - Texturing - Lighting